As an artist, the impact of human consumption and waste on the environment is a deep concern. The work centers around transforming discarded vinyl advertising banners, revealing the connection between consumption habits and the environmental imprint left behind.
Beyond their discarded state, each banner possesses a unique cultural history, a narrative the art aims to unravel and communicate. Using meticulous hand-cutting techniques, the initial image of the banner is fractured, disrupting its central intent and repurposing it into something new. The colors and shapes of the banners are sorted and brought together, creating weavings, collages, or three-dimensional wall sculptures. The final piece often bears little resemblance to the original banner, transforming into a complex abstract shape with a unique color scheme.
Through the art, awareness is promoted, dialogue provoked, and action is inspired, encouraging viewers to reflect on their own consumption habits and consider their impact on the environment.
Artist Type: Visual Arts: Abstract, Bas-relief, Installation, Mixed Media, Sculpture, Site-specific, Textiles, Wall Treatments
Artist Medium: Fiber; Found Materials; Discarded vinyl street banners